CCUMC: The Consortium of College and University Media Centers

College & University Media Review:
A Look at Practices, Trends & Research
Fall 2000 Volume 7, Number 1

• Through the editor's lens
  Beverly Teach, Indiana University
• A history of media management in higher education,
  John P. Kerstetter, Kent State University, and Richard Post, Ohio University

  Media management, the administration of college and university audiovisual media programs, is a relatively young field -- most programs date from the 1950s or 60s. Since the start, media management has gone through many changes, responding to new technologies, pedagogical theories, and organizational structure. This article reviews the issues, common technologies, and pedagogical themes experienced by media centers in the 1970s, 1980s, and 1990s. It concludes by examining current trends, identifying future issues, and making predictions for the next decade.

• The academic media center: Where we've been, where we are, and where we are going,
  Mary Sneider Laskowski, University of Illinois

  This article presents the results of a survey designed to provide an overview of the academic media center past, present, and immediate future.  The survey was divided into three parts with a section each on the history of the academic media center and/or collection, the current policies and functions of the academic media center, and the way in which Internet technologies have changed academic media librarianship. The responses are synthesized to show where similarities lie between various academic media centers, and where the major differences lie. The survey was created and distributed in December, 1999-January, 2000.

• Center Focus: Distance Education/University Media Resources at University of Minnesota,
  Kay Cooper, University of Minnesota
• Killing the old myths: Positioning an instructional technology center for a new era in higher education,
  Marie Wunsch, University of Wisconsin Colleges

  Editor’s Note:  This article is adapted from a keynote address at the Fall conference of the Consortium of College and University Media Centers, Honolulu, HI, October 1991.  In addition to the conference Proceedings, the article also appeared in Tech Trends (Volume 37, Number 6) 1992.  It is reprinted here, with permission, because it is a timeless look at organizational culture, as pertinent today as when it was first written.

• Review: The age of access: The new culture of hypercapitalism, where all of life is a paid-for experience,
  Reviewed by Jeff Clark, James Madison University

  Rifkin, Jeremy.  (2000).  The Age of Access: the new culture of hypercapitalism, where all of life is a paid-for experience.  N.Y.: Jeremy P. Tarcher/Putnam.